Media availability: Richmond RCMP and MADD Metro Vancouver to host impaired driving awareness event

Richmond

2024-11-26 10:05 PST

Richmond RCMP and Mothers Against Drunk Driving (MADD) Metro Vancouver invite media to attend an exclusive event aimed at raising awareness around impaired driving as the holiday season approaches. This media event will highlight proactive safety measures and the emotional toll impaired driving takes on families and communities.

Event details:

Date: November 28, 2024
Time: 9:30 AM (Media check-in at 9:15 AM)
Location: Richmond RCMP Main Detachment, 11411 No. 5 Road, Richmond BC 

Richmond RCMP Senior Operations Officer, Superintendent Julie Drotar, and MADD Metro Vancouver representative Bob Rorison will speak about the joint efforts to prevent impaired driving. Rorison, a long-time MADD volunteer and advocate, has dedicated years to raising awareness after experiencing a life-changing incident involving an impaired driver. His message, paired with the impactful story of Jacob Simmons—a young man remembered in MADD’s 2024 Project Red Ribbon campaign—highlight the urgent need for planning ahead for a sober driving commitments and planning ahead for a safe ride home. ICBC representatives will be onsite with their crash car, and will be performing an educational demonstration with Fatal Vision goggles.

Speakers:

• Superintendent Julie Drotar, Senior Operations Officer, Richmond RCMP
• Bob Rorison, MADD Metro Vancouver Representative
• Michael van Hemmen, General Manager of Mobility Uber Canada

Media availability:

Superintendent Drotar and Bob Rorison will be available for interviews following the presentations. Visuals, including the ICBC educational materials and crash car, the Project Red Ribbon materials and tribute items honouring victims will also be available for photography and video.

For media inquiries or to confirm attendance: Richmond_Media@rcmp-grc.gc.ca

Please RSVP.

About MADD Canada

MADD Canada (Mothers Against Drunk Driving) is a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in close to 100 communities across Canada, MADD Canada aims to offer support service to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads. To learn more, visit www.madd.ca.

About Richmond RCMP

Richmond RCMP is dedicated to ensuring the safety and security of the Richmond community through proactive policing, community partnerships, and innovative public safety initiatives. Serving Richmond for over 70 years, Richmond RCMP is committed to reducing crime and enhancing quality of life for all residents. Richmond RCMP works closely with community organizations, local government, and residents to promote safety, build trust, and address the unique needs of Richmond’s diverse population. Our mission is to make Richmond one of the safest cities in Canada.

Released by:

Email: richmond_media@rcmp-grc.gc.ca
Website: richmond.rcmp.ca

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